For $649. I first saw this un-named item at CES and it was thought to be an accessory for the DJI Inspire's detachable camera. Now they include a new camera with it for the $649 price point. And yes, you can use the DJI Inspire camera on it, but at this point it looks like the two are almost exactly the same so why bother? Those DJI Inspire owners might want to consider waiting for the handle to be sold separately.

Update on 2015-10-10 17:31 by Mike Mu

Apparently the Inspire One's camera will work on the handle, however you can't currently use the Osmo's camera on the Inspire. What's the difference? The Osmo camera features a camera lock, and other gyro settings that work better in a handheld device. Also it can do 1080P at 120 FPS, whereas the one on the Inspire only goes up to 60 FPS.